In celebration of an upcoming Limited Edition Capsule, FRESCOBOL CARIOCA spent a long weekend at Maison Mytheresa, nestled between the alps of St. Moritz, Switzerland.

In a space that expands beyond traditional retail, long-term partner Mytheresa crafts a cinematic immersive experience. The concept popped-up for a limited run over the Pre-Spring season, situated on the illustrious shopping street Via Serlas. Harkening back to the hay-day of the concierge, guests are greeted by ‘bell boys’ dressed in vintage hotel uniforms and pill-box hats. Interiors are dressed in dark mahogany furnishings and red, draped velvet curtains. 

Among these elements sat a preview of FRESCOBOL CARIOCA’s upcoming High Summer collection, as well as the newly released capsule designed exclusively for Mytheresa. Now in its third installment, this iteration between the two brands comes as a celebration of spontaneity. Thoughtfully curated for the discerning traveller, featuring easy-to-style matching sets designed to slip effortlessly into hand luggage. 

Alongside the shoppable garments, guests are invited to sit down and stay for a while – between a glass of champagne, a game of backgammon or a styling appointment. For one particularly commemorative night, the FRESCOBOL CARIOCA team journeyed to this elegant retreat, speaking with partners, press and the brand’s VIP customers. 

Shop the Limited Edition Capsule, designed exclusively for Mytheresa